Implicit Association Test

نویسندگان

  • N. Sriram
  • Anthony G. Greenwald
  • Anthony Greenwald
چکیده

Three experiments demonstrated that an abbreviated Implicit Association Test (Brief IAT) produces reliable and valid measures of implicit attitudes and identities. A fourth experiment examined properties of the Brief IAT when used to measure implicit stereotypes. The Brief IAT’s format instructs subjects to focus on just 3 of the 4 categories used in the IAT, with 2 of these 3 in each of 2 combined-task blocks. Implicit attitude measures were reliable and valid with the Brief IAT when good (but not bad) was a focal category in both combined tasks. Likewise, implicit identity measures were effective when self (but not other) was focal in both combined tasks. The Brief IAT requires as few as 40 trials and displays convergent validity with standard, full-length (150–200 trial) IAT measures.

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تاریخ انتشار 2007